Holly Thaggard, a veteran of the suncare industry whose experience lies in formulation and education, launched Supergoop! in early 2007 with a singular mission to educate and protect adults and children alike from both harmful skincare ingredients and the UV rays of the sun. The goal of Supergoop! is simple: To provide innovative everyday UV protection solutions, affordable for all, that meet the new European recommendations while being mindful of skin-compatible ingredients and natural preservative systems.
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