PHYTO

Phytargent Whitening Shampoo, Blonde, Gray and White Hair 6.7 oz (200 ml)

Brightening shampoo for gray, white or highlighted hair. Chamomile azulene restores silver highlights, while lanolin hydrates and eliminates coarseness and coconut oil derivatives cleanse and protect the scalp.

$19.00

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A change in hair pigmentation will often cause yellowing, coarseness and dehydration to blonde, gray and white hair.  This new and improved formula will add a sparkling brilliance to gray hair and neutralize brassiness in platinum blonde or color-treated hair of all hues.  The exclusive new synergy of plant extracts will soften and impart reflective shine.

New Formula

  • Cornflower Extract (50%) - Softens
  • 3 Tinctorial Plants:  Walnut Leaf, Rhatay Root and Broom - Enhance natural highlights
  • Violet Pigment - Neutralizes yellow tones
  • Color Fixative - Reinforces color adhesion

Immediate Results

Warnings:

Do not use PHTARGENT directly after a perm, color, bleach, highlighting or streaking treatment.   If product accidentally gets into eyes, rinse thoroughly with lukewarm water.  For external use only. 

the Ales Group

Water (Aqua), Sodium Laureth Sulfate (Botanical Origin), Magnesium Laureth Sulfate (Botanical Origin), Cocamidopropyl Betaine (Botanical Origin), PEG 150 Distearate, Laneth 10 Acetate, Polyquaternium 10 (Botanical Origin), Guaiazulene (Botanical Origin), Fragrance (Parfum) (Parfum), Phenoxyethanol (Preservative), Parabens (Ethyl, Butyl, Methyl, Propyl) (Preservative), Imidazolidinyl Urea (Preservative), Citric Acid, Basic Red 76 (Cl 12245), Basic Blue 99 (Cl 56059)

  • Wet hair thoroughly.
  • Apply Phtargent shampoo evenly over hair, paying close attention to the temple area.
  • Massage gently to work into a lather, then rinse out.
  • For maximum whitening results, repeat the same steps, leaving shampoo in for 4 to 5 minutes to take effect. Rinse thoroughly.

PHTYO Recommends - PHYTO recommends that you pre-wash your hair with Phyyonutre shampoo if you have thick or heavy hair.

CUSTOMER REVIEWS

REVIEW SNAPSHOT®

by PowerReviews
PHYTO Phytargent Whitening Shampoo, Blonde, Gray and White Hair, 6.7 oz
 
3.0

(based on 21 reviews)

Ratings Distribution

  • 5 Stars

     

    (6)

  • 4 Stars

     

    (4)

  • 3 Stars

     

    (3)

  • 2 Stars

     

    (1)

  • 1 Stars

     

    (7)

77%

of respondents would recommend this to a friend.

Pros

  • Gentle (6)
  • Cleans thoroughly (5)
  • Adds shine (4)
  • Improves hair health (3)
  • Lathers well (3)

Cons

  • Doesn't lather well (4)
  • Smells bad (4)

Best Uses

  • Fine hair (3)
    • Hair Type:
    • Wavy hair (6), Straight hair (4), Combination (3)
    • Reviewer Profile:
    • Product junkie (4), Survivalist / minimalist (3)

Most Liked Positive Review

 

2nd time I have ordered this shampoo

I use once a week. Have not found any other shampoo product on the market exclusively for gray or graying hair and wanted something that would 'silver' it out as opposed to gray...Read complete review

I use once a week. Have not found any other shampoo product on the market exclusively for gray or graying hair and wanted something that would 'silver' it out as opposed to gray or yellow undertones. This does.

VS

Most Liked Negative Review

 

Undecided

I hoped for more from this product. Having used a blue malva shampoo for a few years and being disappointed when it was discontinued, I thought this was going to be very similar....Read complete review

I hoped for more from this product. Having used a blue malva shampoo for a few years and being disappointed when it was discontinued, I thought this was going to be very similar. The fragrance is much the same and I like that it helps with whitening up the yellow tinge in my white hair. But it doesn't lather very well and it's very thin in consistency . . . I usually have more of it run out of my hand than I get into my hair. It's not bad, but it's not great either.

Reviewed by 21 customers

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Displaying reviews 1-10

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5.0

love my silver hair

By jomama

from DFW

describe yourself Product Junkie

See all my reviews

Verified Buyer

Pros

  • Cleans Thoroughly
  • Gentle
  • Lathers Well
  • Whitens

Cons

    Best Uses

      Comments about PHYTO Phytargent Whitening Shampoo, Blonde, Gray and White Hair, 6.7 oz:

      while my natural hair is wavy and frizzy and i do straighten my hair, if its been awhile between treatments this shampoo does seem to make my hair smooth, silky and a beautiful color of silver where i have greyed.

      • Hair Type:
      • Wavy Hair

      Comment on this review

      (2 of 2 customers found this review helpful)

       
      4.0

      Whitening

      By mua

      from USA

      describe yourself Product Junkie

      See all my reviews

      Pros

      • Removes brassiness

      Cons

      • Too strong smell

      Best Uses

      • Once a week

      Comments about PHYTO Phytargent Whitening Shampoo, Blonde, Gray and White Hair, 6.7 oz:

      This keeps the grey and silver in my hair from turning yellow. It also works on men's white beards that are turning yellow.It is the only purple dye product, either shampoos or conditioners, that does not leave my hair feeling like straw even if I follow with a deep conditioner. Remember this is a dye so it will permanently stain your bathtub etc. Make sure to rinse the bottle and cap tightly. I store mine in a plastic Ziploc bag.

      My hair stylist told me to use this at most once a week, or even just twice a month. Jump start the removal of brassiness, yellowness or dingy hair by using twice a week for 2 weeks.

      • Hair Type:
      • Wavy Hair

      Comment on this review

      (1 of 1 customers found this review helpful)

       
      5.0

      Love this shampoo

      By jomama

      from DFW

      describe yourself Product Junkie

      See all my reviews

      Verified Buyer

      Pros

      • Adds Shine
      • Gentle
      • Lathers Well

      Cons

        Best Uses

          Comments about PHYTO Phytargent Whitening Shampoo, Blonde, Gray and White Hair, 6.7 oz:

          This shampoo really works on my grey hair...several people have commented on how pretty my hair is...it's shiny, smooth and a beautiful silver color.

          • Hair Type:
          • Straight Hair

          Comment on this review

          (2 of 2 customers found this review helpful)

           
          3.0

          Milder than a clarifier for white hair

          By Taxi

          from SF Bay area, CA

          describe yourself Beauty Conscious

          See all my reviews

          Pros

          • Adds Shine
          • Didn't dry out my hair
          • Gentle

          Cons

          • Pours very fast

          Best Uses

          • Rotate with regular produ

          Comments about PHYTO Phytargent Whitening Shampoo, Blonde, Gray and White Hair, 6.7 oz:

          This is a brightener, not a primary cleanser. Left my white hair soft, unlike most clarifying shampoos. The consistency is extremely thin, like some other Phytos. I wish the container had a smaller opening to make it easier to control the pour.
          Don't know yet if I'll buy more.

          • Hair Type:
          • Straight Hair

          Comment on this review

          (1 of 2 customers found this review helpful)

           
          1.0

          STINKY

          By Wanting to keep silver hair silver

          from Miami Beach

          describe yourself Beauty Conscious

          Pros

            Cons

            • Smells Bad

            Best Uses

              Comments about PHYTO Phytargent Whitening Shampoo, Blonde, Gray and White Hair, 6.7 oz:

              I've tried using it twice now, and both times the smell made me feel like throwing up. Sorry for TMI, but using this product was a really horrible experience. As expensive as it was (and I bought two bottles - one each for home and travel(:-( I hate to toss it but peeeeeeeUUUUUUUU.

              • Hair Type:
              • Wavy Hair

              Comment on this review

              (4 of 4 customers found this review helpful)

               
              4.0

              The long of it.

              By Ponytail

              from Sebastopol, CA

              describe yourself Minimalist

              Verified Buyer

              Pros

              • Adds Shine
              • Cleans Thoroughly
              • Gentle

              Cons

              • Dries Hair Out

              Best Uses

              • Thinner Hair

              Comments about PHYTO Phytargent Whitening Shampoo, Blonde, Gray and White Hair, 6.7 oz:

              What I appreciated was the instruction to use my regular shampoo if my hair was really greasy. How many products wouldn't just tell you to use more? I am pleased with how white my white hair is becoming. I have long hair so I only wash it weekly. Thanks for an honest product.

              • Hair Type:
              • Straight Hair

              Comment on this review

              (2 of 2 customers found this review helpful)

               
              5.0

              best of its kind

              By Peggy

              from Ponte Vedra

              Verified Buyer

              Pros

              • Adds Shine
              • Cleans Thoroughly
              • Improves Hair Health

              Cons

                Best Uses

                  Comments about PHYTO Phytargent Whitening Shampoo, Blonde, Gray and White Hair, 6.7 oz:

                  I use this almost every time I shampoo. No, it doesn't produce tons of lather, but it cleans gently and effectively. The best thing is that it doesn't turn naturally gray/white hair purple, and it actually makes mine shiney and full of highlights! I've tried lots of "purple shampoos" and this is by far the best.

                  • Hair Type:
                  • Wavy Hair

                  Comment on this review

                   
                  3.0

                  Undecided

                  By Carolyn

                  from Manhattan KS

                  describe yourself Minimalist

                  Verified Buyer

                  Pros

                  • Great Smell

                  Cons

                  • Doesn't Lather Well

                  Best Uses

                  • Curly Hair
                  • Thinner Hair

                  Comments about PHYTO Phytargent Whitening Shampoo, Blonde, Gray and White Hair, 6.7 oz:

                  I hoped for more from this product. Having used a blue malva shampoo for a few years and being disappointed when it was discontinued, I thought this was going to be very similar. The fragrance is much the same and I like that it helps with whitening up the yellow tinge in my white hair. But it doesn't lather very well and it's very thin in consistency . . . I usually have more of it run out of my hand than I get into my hair. It's not bad, but it's not great either.

                  • Hair Type:
                  • Wavy Hair

                  Comment on this review

                  (3 of 3 customers found this review helpful)

                   
                  5.0

                  I will purchase this again

                  By Geeda3

                  from Florida

                  describe yourself Product Junkie

                  Verified Buyer

                  Pros

                  • Gentle

                  Cons

                    Best Uses

                      Comments about PHYTO Phytargent Whitening Shampoo, Blonde, Gray and White Hair, 6.7 oz:

                      I use this product once every 3-4 weeks to perk up
                      my white hair. I highly recommend this shampoo for
                      white or grey hair.

                      • Hair Type:
                      • Wavy Hair

                      Comment on this review

                      (4 of 4 customers found this review helpful)

                       
                      4.0

                      2nd time I have ordered this shampoo

                      By sandy

                      from denver metro, co

                      describe yourself Minimalist

                      Verified Buyer

                      Pros

                      • Cleans Thoroughly
                      • Improves Hair Health

                      Cons

                      • Doesn't Lather Well

                      Best Uses

                      • Gray or graying hair

                      Comments about PHYTO Phytargent Whitening Shampoo, Blonde, Gray and White Hair, 6.7 oz:

                      I use once a week. Have not found any other shampoo product on the market exclusively for gray or graying hair and wanted something that would 'silver' it out as opposed to gray or yellow undertones. This does.

                      • Hair Type:
                      • Straight Hair

                      Comment on this review

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